Why Should You Have a Specific Cover Letter for Each Job You Apply To?

Some candidates make the mistake of concentrating solely on their resume and neglecting to consider their cover letter. Others don't bother sending one in at all, assuming that hiring managers won't read it.

However, along with your resume, submitting a personalised and persuasive letter is another important tool that will help you stand out in a sea of other candidates. This is why:

• Use your cover letter to get personal about your background, skills, and abilities. You can relate a storey to the position you're applying for. You could also talk about how excited you were when you saw the job posting and how much you know about the company. You can use your cover letter to show who you are as a candidate beyond your skills and previous positions.
  
  
• Another reason a personalised cover letter is crucial is that it allows you to be more specific about why you're a good fit for the job. While your resume focuses on your achievements in the past, your cover letter can focus on your current situation – for example, why you want the job – and the future value you can bring. You can talk about what you bring to the table, what kind of impact you could have if hired, and which specific skills and abilities the employer is looking for.

Avoid regurgitating what you've already written on your resume in letter form in your cover letter. The information you include in your cover letter should be specific to that document and should either expand on or introduce what you've already written in your resume. It should not be a copy.

Other suggestions from our expert cover letter writers to help you write a polished and effective letter include:

• Do some research on the company and their hiring needs so you can better match your skills and experience to their mission, culture, and job opening.
  
  
• Create a compelling lead. This is the first sentence, and it should pique the hiring manager's interest and make them want to read on.
  
  
• While you should always be professional, a warm and friendly tone in your cover letter is acceptable. You want to come across as a person, not a machine.
  
  
• Stay away from clichés and empty statements like "hard worker" or "team player." Rather than saying it, get specific and provide details and stories that demonstrate you're a hard worker.

Want to craft that perfect cover letter? Get in touch with professional cover letter services right here!